Social Media
Social Media is a part of a vast part of society and crosses all age groups. It’s possible to miss the power of Social Media if it’s viewed through only the lens of cost. Getting return on investment hard numbers is challenging. For a business, Social Media is about demonstrating trustworthiness and value. A business will probably be judged by many on it’s website and social media presence, so it’s important.
Keeping content current is extremely important. Prospects are generally savy and won’t “waste their time” on old content. Some businesses may have access to content generation systems or have the ability to generate content in house. Some professional grade marketing offerings are extremely expensive. Often the consulting piece is at an additional cost. With InterGenLink costs are kept lower by utilizing tools openly available online. Clients receive tips and information discovered on the journey.
Things to Consider:
How InterGenLink** can Help:
If you 'd like to learn more, please reach out to Russ.
Keeping content current is extremely important. Prospects are generally savy and won’t “waste their time” on old content. Some businesses may have access to content generation systems or have the ability to generate content in house. Some professional grade marketing offerings are extremely expensive. Often the consulting piece is at an additional cost. With InterGenLink costs are kept lower by utilizing tools openly available online. Clients receive tips and information discovered on the journey.
Things to Consider:
- Do you have Social Media established? If so, how is it being received? Are you getting reviews or data about views?
- Is your Social Media meeting your needs? If you don't have Social Media established, we can make a plan to do together.
- What is your process for making changes to the platforms or for updating content? If you're looking for change, there are options for you.
- Images are important! Do you have a solution for images that comply with copyright requirements?
- Do you have videos on your site? If not, you may be missing a great opportunity.
How InterGenLink** can Help:
- Regularly build and post offerings info provided by the company.
- Post appropriate current events to client relationship benefit.
- Post Holiday wishes for client relationships.
- Frequently invite clients to visit website and to engage the company.
- Goal is to make it as easy as possible for clients to engage the business.
- Build and maintain process to gather pertinent content for postings.
- Classify and log content that is posted.
- Create posts and social media campaigns as per the owners wish.
- Current Platforms: Twitter, Facebook, and LinkedIn.
- Provide social media analytics.
- Assure that messages and inquiries are delivered to the appropriate person for follow-up.
If you 'd like to learn more, please reach out to Russ.